Glauco Lucena in a black suit, turned 45 degrees, looking at the camera against a black background
About

Hi, I'm Glauco.

Product Designer. I started in graphic design, worked in instructional design and digital marketing, then moved into product. Today I design from user research and build with AI, from coded prototypes to production systems.

17years in design

2019independent client work since

3languages · PT EN ES

How I work

I start with the problem.

First I learn what people are trying to do and where they get stuck. Interviews and usage data come before the first screen.

On a small team, design and product decisions go together. At GoBraids, I'm one of three co-founders and I'm responsible for product and digital marketing.

Services

What I do

  • 01

    Product design (UX/UI)

    User research, information architecture, flows, prototypes, and a design system. I deliver a tested interface, ready for development.

  • 02

    Websites and landing pages

    Company websites and landing pages in WordPress and Elementor. My digital marketing background comes in here: every page has a goal.

  • 03

    Product built with AI

    I build with Claude Code, Codex, and MCP, from coded prototypes to production systems, in HTML, CSS, JavaScript, React, and PHP. I built Manush Studio's ERP in PHP and MySQL: an admin area and a client portal where clients see invoices, payment slips, and requests, with payments through the Asaas API. The studio's clients use it today. AI agents and automation for businesses are part of Manush's Applied AI practice.

  • 04

    Brand identity

    Logo, typography, color, and applications for service businesses. Nine brands are in the portfolio, from natural cosmetics to an athlete management agency.

Experience

Career

  1. GoBraidsCo-founder & Product Designer

    I'm one of three co-founders, responsible for product and digital marketing. I designed the app from research with hair braiders. We launched in January 2026 and opened to the public in September.

  2. Manush StudioFounding Partner · Product, Digital Experience & Applied AI

    A studio I co-founded in 2026 with a business partner; it took over part of Drapo Studio's clients and work. Strategy, branding, websites, and applied AI for clients in Brazil, Paraguay, and the US, mostly on a subscription basis. I designed and built the studio's ERP with AI, including a client portal that is in use.

  3. Drapo StudioUX/UI & Web Designer (own studio)

    My one-person studio. Websites, landing pages, brand identities, and design systems for direct clients; I designed every brand in the portfolio. In 2026, part of the clients and work moved to Manush.

  4. SouJunior Labs / Bora RacharProduct Designer & Design Team Lead (Volunteer)

    I led the app's design team. Our research showed that splitting streaming subscriptions ran into the platforms' rules, and the scope changed before development.

  5. Agência LifeArt Director

    Art direction for digital campaigns, branding, and online presence.

  6. Somos EducaçãoDigital Designer

    Landing pages, email marketing, and performance creative for inbound campaigns. I mentored junior designers and interns.

  7. Voke (formerly Microcity)Instructional Designer

    Online courses and learning platforms (LMS): information architecture, navigation flows, interfaces, and video.

  8. Casa de Editoração e ArteEditorial Designer

    Books, magazines, catalogs, technical illustration, and brand identities.

Background

Education

Education
  • Postgraduate Specialization in Visual ArtsUFMG · 2012 – 2013
  • Technologist Degree in Graphic DesignUNI-BH · 2008 – 2009
  • General English ProgramICOT, Dublin, Ireland · 2017
Languages
  • Portuguesenative
  • Spanishadvanced
  • Englishintermediate
Certifications
  • Google UX DesignCoursera · 2023
  • User ExperienceFIAP · 2023
  • UX Design HeuristicsOrigamid · 2023
  • Advanced UI DesignOrigamid · 2022
  • Inbound and Digital MarketingHubSpot · 2018
Stack

Tools

Design
Figma · FigJam · Framer · Adobe Creative Suite · Miro
Code
HTML · CSS · JavaScript · PHP · React · WordPress · Elementor
AI
Claude Code · Codex · MCP · agents
Research
Interviews · usability testing · Maze · competitive benchmarking
Currently learning
Software architecture · security
Questions

Frequently asked questions

Who is Glauco Lucena?

Glauco Lucena is a Product Designer with 17 years in design, based in Foz do Iguaçu (Brazil). He designs products from user research and builds them with AI. He is a co-founder of GoBraids and founding partner of Manush Studio.

What does Glauco do?

Glauco Lucena does product design (UX/UI), websites and landing pages, product built with AI, from coded prototype to production system, and brand identity.

Does he work remotely, and in which languages?

Yes, Glauco Lucena works remotely, on GMT-3 (Brasília) time. He speaks native Portuguese, advanced Spanish, and intermediate English.

What is GoBraids?

GoBraids is a scheduling app for hair braiders, designed from more than 15 interviews and a study with 20 people. It launched in January 2026 and opened to the public in September. Glauco Lucena is one of the three partners and is responsible for product and digital marketing.

What is Manush Studio?

Manush Studio is a studio founded in 2026 by Glauco Lucena and a partner. It offers strategy, branding, websites, and applied AI for clients in Brazil, Paraguay, and the US.

PDF

Resume

The full version, to download and attach.

Contact

Want to talk about a role or a project?