Visual identity for Gabrielle Ribeiro, a nutritionist focused on women’s health, built on a monogram that ties her name to her profession.
A nutritionist needed a brand that established her as an authority and conveyed care.
A monogram of the letters G and R, linked to the nutrition profession’s emblem.
Visual identity delivered, with symbol, colors, and applications.
Gabrielle Ribeiro is a nutritionist whose practice focuses on women’s health.
Her work starts from a nutritional assessment.
Her name reinforces her profession.
The symbol starts from the nutrition profession’s emblem, associated with healing and renewal, dietary balance, and health.
The brand carries a monogram of her name. Her name reinforces the profession and positions her as an authority on the subject.
The palette uses shades of aqua, plus purple, pink, and blue, in seals with variations of the symbol.
The brand was applied to stationery, a tote bag, mugs, seals, and packaging.
